WATERROWER

WIDELY REGARDED AS THE MOST REALISTIC SIMULATOR OF ON-WATER ROWING, WATERROWER® HAS BEEN DEDICATED TO CREATING ROWING MACHINES OF EXCEPTIONAL QUALITY AND DESIGN SINCE 1988.

OUR MISSION

Your Fitness Experience

WATERROWER and NOHRD are sister brands renowned for premium, design-focused fitness equipment that combines functionality with aesthetic appeal. WATERROWER was founded in 1988 with the release of its innovative water-resistance rowing machine in North America. NOHRD emerged from the WATERROWER Germany office to offer a complete range of luxury fitness equipment, including strength training and cardio solutions, crafted from sustainable wood and high-quality materials. Together, the brands share a commitment to innovative design, sustainability, and delivering exceptional fitness experiences for homes, studios, and commercial spaces.

HANDCRAFTED

Verified Sustainable

waterrower hand made

AMERICAN MADE

After 35+ years in the industry, WaterRower® continues to combine stylish design, handcrafted workmanship, our unique and patented WaterFlywheel resistance and ethically sourced materials to create the world's finest rowing simulator.

An American Fitness Brand, our vast assortment of rowing machines, of which all are manufactured in the quintessential coastal New England town of Warren, Rhode Island, can be found within expansive health clubs, luxury hotels and boutique fitness studios throughout the world.

waterrower nohrd

The partnership

WATERROWER | NOHRD

WATERROWER and NOHRD have forged an even deeper partnership to offer you the best of both worlds. With our 2023 re-brand initiative, we’ve combined forces to provide you with an extensive range of high-quality fitness equipment focused on sustainable design, quality and performance.

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An ongoing journey

SUSTAINABILITY

We are proud that our fitness equipment stands in line with our values of sustainability. By continually using sustainable materials, utilizing renewable energy and optimizing our production processes, we aim to do our part for the environment.

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philosophy

FITNESS. DESIGNED.

FITNESS. EXPERIENCED.

Our motto “Fitness Designed. Fitness Experienced.” conveys our corporate philosophy and core values that we embody in every product. It represents our dedication to view fitness not just as training but as a holistic experience. From product design to customer service, we’re committed to making fitness an experience for you.

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